Submitted by the National Floral Industry Trade Association
ALEXANDRIA, Va. — The vice president of Lake Forest Flowers & Greenhouses in Lake Forest, Ill., will earn one of the floral industry’s most respected designations: membership in the prestigious American Academy of Floriculture. Eileen Looby Weber will be inducted into AAF on August 16, 2014, during the Society of American Florists’ 130th Annual Convention in Marco Island, Fla.
“The Academy’s stringent requirements make AAF an achievement recognized throughout the floral industry,” said Rod Saline, AAF, SAF Awards Committee chairman.
Knowledgeable, Enthusiastic and Passionate: Eileen Looby Weber, AAF
When residents of Lake Forest, Ill., need advice on local businesses and new trends (including ideas on flowers, plants and floral design), they turn to the resident expert: Weber. Since 2009, Weber has hosted “Inside Lake Forest,” a TV show focused on all things Lake Forest.
The vice president of Lake Forest Flowers & Greenhouses, Weber also was a volunteer leader for the city’s 100th day anniversary celebration, as well as an event commemorating the 150th anniversary of the city’s founding. In addition, Weber has served on the board of Camel Catholic High School and was the volunteer party chair for the 2013 Western Golf Association Tournament. She has held leadership roles with the Lake Forest-Lake Bluff Chamber of Commerce and is a Rotary International Paul Harris Fellow.
Discussing the city’s anniversary celebrations, former Lake Forest Mayor S. Michael Rummel called Weber “one of my go-to volunteers without whose help the events could not have been possible. Her competence, thoroughness and enthusiasm were instrumental.”
Weber also teaches basic floral design through her family’s business and the Glencoe Park District. In September 2013, she was included in a Floral Management magazine cover story on next-generation floral industry leaders.
“Eileen is extremely knowledgeable, and she has great enthusiasm and passion for the floral industry and its future,” said former SAF President Red Kennicott, AAF, of Kennicott Brothers Company, a wholesaler in Chicago.
While working toward her undergraduate degree at Purdue University, Weber was a research assistant for P. Allen Hammer, Ph.D., supporting experiments and trials of poinsettias and other crops. She also worked in the university’s Plant & Pest Diagnostic Lab, collecting and testing samples of a soil-borne bacterial pathogen cited on USDA’s Agricultural Bioterrorism Act of 2002. She holds an MBA from Lake Forest Graduate School of Management.
The Society of American Florists (SAF) is the national trade association representing all segments of the U.S. floral industry, including florists, wholesalers, importers, growers, shippers and suppliers.